Cookie Policy

THE SUBWAY® GROUP COOKIE POLICY

Last Updated: October 23, 2018

At Subway, we want to ensure that your visit to our websites are smooth, reliable and as useful to you as possible. To do this, we use cookies, tags, and other similar technologies. For simplicity, we refer to all these technologies as "cookies". When you visit our web site, we will use cookies to ensure that you get the best experience on our website. These cookies might be about you, your preferences or your device. The information does not usually directly identify you, but it can give you a more personalized web experience.

Because we respect your right to privacy, you can choose not to allow some types of cookies. Your Internet browser(s) will offer you the option to refuse cookies, but doing so may affect your use of some portions of our web services. Please refer to your browser options to learn more about cookie management.

We use this information to help us recognize you customize and improve your experience, provide security, analyze usage of our Services (such as to analyze your interactions with the results, reports, and other features of the Services), gather demographic information about our user base, to offer our Services to you, to monitor the success of marketing programs, and to serve targeted advertising on our site and on other sites around the Internet. To learn more about targeted advertising, please read the Subway Group’s Privacy Statement.

TYPES OF COOKIES AND TAGS ON OUR WEBSITES

Strictly Necessary: These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.

A preference cookie is required to maintain a record of your Do Not Track preferences, so that we may respect them for future visits.

Functionality (such as language preference): These cookies help us customize our Website content based on a user's preferences. They remember the user's choices, their language, the country pages visited, and any changes the user makes to text size or other parts of our Website pages. The information these cookies collect may be anonymized and they cannot track browsing activity on other websites.

Performance cookies (such as those used for Google Analytics): These cookies collect information on how users use our Website, in order to help us fix technical issues or errors, and highlight areas such as navigation where we can improve our Website. For example, Google Analytics uses cookie identifiers to track the number of visitors to the Website, providing us with the volumes and sources of web page traffic. This allows us to analyze web traffic patterns and run tests to optimize web pages and visits against key metrics.

The information collected by Google Analytics itself is anonymous, but if you respond to a marketing email, then a random ID is generated for Google Analytics which we can use along with your email address to manually identify you from other information we already hold in your customer profile. We may then use this information to generate potential sales leads or advertising.

You can find more information about how Google Analytics safeguards your data at: https://www.google.com/intl/en/analytics/privacyoverview.html.

Interest-Based Advertising / Targeting (such as those used by advertising platforms we may use, such as Facebook or Twitter):These cookies may be set through our site by our advertising partners. They can be used and shared by those companies to build a profile of your interests and show you relevant adverts on other sites. This is based on uniquely identifying your browser and internet device. The website or domain owner can then use the information to try and draw certain conclusions about you, such as, what you might be interested in. For example: after reviewing the information that was sent to the website or domain owner, they might conclude that you are a football fan, a health and fitness enthusiasts, or a person who loves to travel. If you do not allow these cookies, you will experience less targeted advertising.

For more information about digital advertising visit AdChoices at: https://www.youradchoices.com.

Social Media: We allow users to share our Website on social media such as Facebook and Twitter through the use of their cookies. These cookies are not within our control. Please refer to the respective privacy policies of the social media provider for how their cookies work.

To find out more about cookies and your privacy on the web, visit the online resource All About Cookies.

How long will cookies stay on my device?

The length of time a cookie will stay on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies will only stay on your device until you stop browsing. Persistent cookies stay on your computer or mobile device until they expire or are deleted.

HOW TO OPT OUT

First Party Tracking. To opt out of first party tracking (that is, tracking with cookies placed by Subway) on our websites, you may be able to opt out by adjusting the appropriate settings in your browser. Each browser is different, but many common browsers (Internet Explorer, Chrome, Firefox, and Safari) have preferences or options that may be adjusted to allow you to either accept or reject cookies and certain other technologies before they are set or installed or allow you to remove or reject the use or installation of certain technologies altogether. If you want to learn the correct way to modify your browser settings, please use the Help menu in your browser.

Third Party Tracking. To opt out of third party tracking (that is, tracking with cookies placed by persons other than Subway), you can:

  • Click here to visit the Network Advertising Initiative site or click here to visit the Digital Advertising Alliance to set preferences and opt out of third party targeting programs
  • Click here to opt out of the Google Ad Network (DoubleClick, AdSense)
  • Click here to opt out of Google Analytics
  • Click here to opt out of Adobe Site Services

To learn more about advertisers’ use of cookies and how to opt-out the following links may be helpful to our visitors:

Adobe Flash Player Technology. We allow Adobe to set and enable special cookies that are necessary to deliver video content for Adobe Flash Player. You cannot remove Flash cookies simply by changing your browser settings. If you would like to limit the websites that can store information in Flash cookies on your device, you must visit the Adobe website: http://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager07.html.

"Do Not Track" Technology. Some newer web browsers have a "Do Not Track" preference that transmits a "Do Not Track" header to the websites you visit with information indicating that you do not want your activity to be tracked. However, we currently do not respond to browser "Do Not Track" signals.

Other helpful resources

Browser manufacturers provide help pages relating to cookie management in their products. Please see below for more information:

For other browsers, please consult the documentation that your browser manufacturer provides.

HOW TO CONTACT US

If you have questions about our use of cookies, please contact:

The Subway® Group Privacy Office
C/o Franchise World Headquarters, LLC
325 Sub Way
Milford, CT
06461
USA
Telephone Number: (203) 877-4281 or Toll Free: 1-800-888-4848
Facsimile: (203) 783-7479
Email Address: privacy@subway.com

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